Draggin Jeans have gone to the dogs

We’ve long extolled the virtues of kevlar jeans as the perfect overland clothing, working as they do both on and off the bike, and I’ve often thought them handy when I’ve been chased my free-ranged Central American dogs. But now, it would appear, things have moved up a gear, as Draggin Jeans have been chosen to protect contestants from a pack of hounds on a new TV game show!ReleaseTheHounds2013_LR.1

Premiered on ITV2, Release The Hounds sees three unsuspecting contestants enter a forest at dusk, in a quest to unlock chests full of prize money. In order to locate the keys and win, they must cross a field of crucified scarecrows, descend beneath the floorboards in a deserted cabin and read bedtime stories in the nursery from hell. Their ultimate challenge is to out-run a pack of hounds. If they manage to escape, the money belongs to them.

The producers chose Draggin for the contestants to wear because they needed jeans that were protective but looked like everyday clothing.  While the fit, cut and styling of Draggin looks like regular fashion jeans, their unique lining offers class-leading abrasion resistance. Soft, breathable, flexible and non-allergenic, the lining is knitted from a combination of Kevlar® and Dyneema®, the World’s Strongest Fibre™ – the same material fitted to their C-Evo jeans, which were the first ever denim jeans to pass the European standard for professional motorcycle clothing (EN13595).

It’ll be interesting to see how they fare, and I wonder who provides the PLI cover for the TV company!